Back in April Jordan Seiler's Public Ad Campaign organized a takeover of about 120 illegal billboards in NYC; each was whitewashed, and repainted by an artist.
Yesterday was round two; this time another 114 billboards were targeted; some of the results are below:
Yesterday was round two; this time another 114 billboards were targeted; some of the results are below:
Read more: http://unurth.com/123249/New-York-Street-Advertising-Takeover-Episode-2#ixzz1DgyGvFD7
Unfortunately the illegal billboard companies (chief offender: NPA Outdoor) swiftly reclaimed a lot of the billboards with fresh low-budget ads.
Read more of the story on the New York Times, the Public Ad Campaign's website, and see more images on Animal NYC and The Street Spot.
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